The eastern foothills of the Helan Mountains in Ningxia Hui autonomous region are known as the Bordeaux of China, with the best natural conditions for wine grape growing.
Making use of the geographical and climatic advantages, such as long, sunny days and the wide fluctuation in temperature between day and night, the vintners have staked a claim in the wine industry and provided jobs that help local people shake off poverty.
By 2022, the region expects to reach annual output of 500 million bottles and provide jobs for 150,000 people. It's estimated Ningxia will receive at least 1 million tourists a year by then.